Blog

Zara Rawoof- Social media is tired of the “Clean Girl Aesthetic.” Bored with basic linens and plain long-sleeve shirts, cheetah prints and chunky jewelry have caught the eye of fashion aficionados. But for Jersey girls, these fashion elements never went out of style.  Animal print and French tip nails were considered staples of the 2000s and have withstood the test of time in New Jersey. From big hair to gold hoops, the fur coats and giant sunglasses that defined the state appeared in both the iconic reality TV Show Jersey Shore and HBO’s hit drama The Sopranos. Snooki and JWOWW...

Zara Rawoof- Politics are notoriously calculated. Every aspect of political leaders and their campaigns during the presidential election is rehearsed and thought out carefully.  Some aspects of the race to the White House have been unpredictable, like attempts to assassinate Donald Trump or Joe Biden’s delayed decision to drop out of the election. While roadblocks along the way challenge their political narratives, campaign managers and their key staffers work around the clock to ensure that candidates represent their stances and appeal to potential voters in everything they do. Fashion is no exception. Every outfit selected for both vice president and presidential...

Zara Rawoof- Nonprofit organization Climate Group wrapped up September with its annual Climate Week NYC. The event is dedicated to stimulating the movement for climate action across multiple industries. This year’s theme was simply “It’s Time.” Hundreds of executives, politicians, and prominent climate activists gathered throughout the week, attending more than 600 events designated to end the climate crisis rapidly.  The fashion industry produces up to 10% of the global carbon emissions that are raising the earth’s temperature. Between fast fashion manufacturing and the fact that 85% of textiles end up in landfills, developing more sustainable techniques in the industry will...

Zara Rawoof - Fashion Week is a time for highly coveted and newer designers alike to display their latest collections. Not only is this event exciting for the labels, but countless other brands take inspiration from the runway for their designs. Fashion Week sets the tone for next season’s style ethos, giving fashion enthusiasts the opportunity to incorporate new themes into their wardrobes.  It is also an excellent time to reflect on just how cyclical fashion is. While the designs of Fashion Week are brand new, they take inspiration from the elements of style that cycle through different eras of fashion...